ThinkNW Now: Why Word of Mouth Marketing Is So Effective
![](https://thinknw.org/wp-content/uploads/2023/03/ThinkNW-Now_WOMM-Presentation-169-1280-×-720-px-780-×-385-px.png)
Ted Wright, the founder of Fizz in Atlanta, joined ThinkNW to talk about the power of word-of-mouth marketing (WOMM). In this session (which you can watch in its entirety here), Ted talked about:
- Selling WOMM to your boss, colleagues and clients
- WOMM measurement
- Trust in WOMM
- Why a brand’s story matters so much for WOMM